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Columnist Questions Siting of Proposed Lidl Stores


Apr 19, 2017


John Springer writing in Supermarket News on April 7, 2017 questioned the location of properties which Lidl has optioned. Springer notes that many of the 233 locations are mid-block or on secondary street corners.

It remains to be seen whether Lidl will develop the properties as secured or whether they are in fact playing a diversion game.


It would be unwise for any competitor including “cousin” Aldi to underestimate the expertise of Lidl in selecting locations for their intended entry into the Northeast and Mid-Atlantic U.S. markets.


Copyright 2017 Simon M. Shane